Strategic Management Issues of Multinational Companies (Mncs): a Case Study on Coca-Cola Company

Objectives of the Study To know near the strategies of the multinational companies To characterize the challenges of world-wide strategical forethought To know closely the international strategic circumspection offset To know nigh the Coca-Cola confederations strategies in management process. 4. Definition of strategic strategical management is the process of specifying an organizations objectives, developing policies and Management plans to execute these objectives, and allocating resources so as to machine the plans. It is the highest level of managerial activity, usually performed by the companys of import executive director Officer(CEO) and executive team. 5. Importance of Strategic To the shape the future daylight of business Effective strategic idea Mangers and employer are contemporary and Management creative Its decentralized the Management Its helps to increase the productivity To Makes discipline To abash control To runs forward s thinking 6. International Strategic Management 7. Questions face by Strategic ? What products and/or services does the firm delimit to sell? ? Where and how give to make Planners those products or services? ? Where and how will it sell them? ? Where and how will it make up the necessary resources? ? How does it expect to scoop its competitors? 8. connection Overview 9.

COMPANY OVERVIEW The Coca-Cola alliance (Coca-Cola) is a leading manufacturer, allocator and marketer of Non- alcoholic beverage concentrates and syrups, in the world. The company owns or licenses more than 400 brands, including throw and light beverages, waters, succus and juice drinks, teas, coffees, and energy and sports drinks. 10. His to ry Of Gro wth o f Co c a -c o la fifties 1920s and 30s Packaging 1916 Innovations giving birth of the International contour parentage expansion Recent Status 11. Products OF coca plant COLA Company expertness Drinks Juices/Juice Drinks Soft Drinks Sports Drinks tea and Coffee Water new(prenominal) Drinks 12. Coca-Cola Company believes that, customers are the...If you want to receive a effective essay, aver it on our website: Ordercustompaper.com

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