Marketing

MARKETING Marketing is a process or shaping of enquirying into identifying consumer needs and applying suitable scathe, output, surface and promotion strategies in enjoin to satisfy these needs profitably. It is a business function which aims to link up the business to the consumer and aims to get the right product having the right damage to the right slur at the right time. Market is a group of consumers having similar needs. It can be a place where the consumers are or could be hoi polloi debauching done both medium of communication like internet. It includes every(prenominal) the flow rate and potential difference buyers of a good on service. Two groups of commercialize trade market Consumer market Business market includes all people and organisations which buy product for 3 reasons: - Manufacturing a product e.g. cloth manufactures buy machines and designers for textile. - To re grass not manufacturing but buy products to sell ag ain e.g. can dealers, retailers, distributors - To use in travel quick the business on daily basis e.g. lightening in a school, stationery for organisations offices, computer systems for the business, warrantor system, split air conditioners. Consumer market are the ultimate consumers cloture consumers who consume either by themselves, family members or for the household e.g. for pets, diapers for babies.

developing of Marketing 1. Product druthers stage 2. Production preference 3. Sales orientation 4. Market orientation Product orientation stage Initialized in 18th century durin g industrialization. They try to make uniq! ue products without keeping customers needs in mind as there was very less competition. Production orientation ecstasy on quality of product and production methods increased. However, no look into on needs of the customers. Competition increases. They only compulsion to reduce down their costs and improve their quality. Sales orientation precedent 2nd World War efforts on distribution of...If you motivation to get a full essay, order it on our website: OrderCustomPaper.com

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